To loyalize is a term which means:
- To make someone loyal to a cause.
- 'Loyalize' Customers by Remembering Their Needs. (www.linkedin.com)
Unluckily the term is quite rare and probably obsolete (see Ngram) but it exactlty carries the meaning I want to convey.
The context can be that of a company which wants lo "loyalize" clients, or more generally a (virtual) community which is looking to keep its members to avoid migrations to other communities.
Is there a more common alternative to loyalize or is a phrase the expresses the same concept the only alternative?