Over time I developed this rule where if a title or a proper name is followed by a common noun that represents the class of the entity I am referring to, then I use the definite article. In Example 1, the title of a publication in the first sentence is followed by the noun "whitepaper", thus the definite article in front of it. Is this a valid rule?
Examples:
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The "Advanced programming in Java" whitepaper was an excellent read.
vs. "Advanced programming in Java" was an excellent read.
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The Microsoft Office 2010 product was released last year.
vs. Microsoft Office 2010 was released last year.