Web designers, graphic designers, painters, sculptors and whittlers are all largely considered creatives.
If web developers, software developers, programmers and engineers are not also considered creatives - and they usually aren't, in the average person's use of the word - what are they? Is there an antonym for "creatives"?
Example sentence:
Both creatives and [non-creatives] need to work together and adapt to one another's needs to achieve our company's goals.
How about technician?
Dictionary.com:
technician: a person who is trained or skilled in the technicalities of a subject
Technicians are typically trained and skilled but not creative. They focus primarily on helping to implement the ideas of others.
Addendum: Now that you've added an example sentence, how about implementer?
OD:
implementer: one who implements
implement: Put (a decision, plan, agreement, etc.) into effect
Your example:
Both creatives and implementers need to work together and adapt to one another's needs to achieve our company's goals.
Not an exact antonym, but consider techie — Collins
(noun) informal A person who is skilled in the use of technological devices, such as computers
