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We are the provider of certain (on-line) services and we have different pricing for different user categories, depending on their volume of operations. Currently we use "tariff plan" as a term for pricing plan, but I think this term may be less common in the US than, say, "rate plan".

So, my question is: which term is more appropriate to describe a price plan for the consumer of online services, especially in American English. I personally tend to call it a "rate plan". Please advise.

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While Google Books is not the best indicator of usage in commercial settings, this ngram indicates that tariff plan is not very common in the US and rate plan is much more frequently used. Price plan may also be found, and even price list although that is more common for goods than services.

Very often the term rates is used as in this example (which was actually based on a search for rate plan).

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