- An election exit poll is a poll of voters taken immediately after they have exited the polling stations. Unlike an opinion poll, which asks for whom the voter plans to vote, or some similar formulation, an exit poll asks for whom the voter actually voted.
Available online evidence on on who coined the expression and on when it was first used appears to be contradictory.
According to Wikipedia:
- Marcel van Dam, Dutch sociologist and former politician, is credited with having invented the exit poll, and being the first to implement an exit poll during the Dutch legislative elections on February 15, 1967.
while according to the A Brief History of Exit Polling By Kate Pickert from the TIME:
- Exit polling — surveying people leaving voting locations about the ballots they cast — debuted in the 1960s, as news organizations (and on a small scale, candidates) sought to gather demographic data about voters that could be used to predict election results.
Etynomline gives a later date:
- Exit poll attested by 1980
and Ngram:
- shows evidence of this expression from the 70's.
Questions:
When was the expression exit poll actually coined and by whom?
When was it first used?