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Jul 14, 2017 at 15:46 comment added Patrick M I feel mildly vindicated that the 1920's source you reference is Marketing/communications, Volume 110 and my totally unsubstantiated speculation on women's liberation and flapper culture falling prey to sex in marketing has at last a concrete, in-time reference. It's also a nice response to @Ringo's last comment on my answer: everything in marketing (and in general fashion or fads) becomes overused, clichéd and passé. Excellent find. Work in some of that text and claim that bounty.
Jul 14, 2017 at 13:34 comment added DavePhD @Mari-LouA she is saying that certain words, such as "attractive" get overused and then go out of fashion, and then mentions that this could happen next with "alluring". Then there is a 1920 source that seems to discuss the overuse of "alluring", but I'm having trouble citing it properly books.google.com/…
Jul 14, 2017 at 13:29 comment added Mari-Lou A Well...you did include a citation, and it's between 1900 and 1930s, but I'm not sure what your analysis is. Are you suggesting that she sparked the upward trend? Nonetheless, if no one else posts a better answer, the bounty will be yours.
Jul 14, 2017 at 12:52 history answered DavePhD CC BY-SA 3.0