Questions tagged [marketing]

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1answer
21 views

Word for former/previous user (someone that stopped using something)

I’m looking for a word to describe someone that used to use an app/service, but doesn’t anymore. Surely, there must already be a word used in marketing to describe this concept. Example of usage: “...
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4answers
161 views

Alternative words for “Decoding”

I'm trying to pitch something about my project. While training on this pitch I got comments telling me that the word "decode" is not appropriate and it's a "blunt" for such type of pitching and for ...
-1
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1answer
367 views

Grammatically correct but short version of question [closed]

I want to state a question in the shortest and most effective way possible without making it grammatically incorrect. The question to ask is: If my employees and I don't take a break, why should ...
1
vote
1answer
46 views

IBM used the words “Toxic combinations of duties” in an advert. Does that dilute the current/popular meaning?

This IBM advertisement uses the phrase "toxic combinations" of duties to sell a security product. As someone who has 20 years of experience in social services and IT Security, this usage is off-...
0
votes
1answer
419 views

Freshly clicked [closed]

In the UK, Tesco (a supermarket) has an advertising campaign where fruits or vegetables appear next to the phrase "freshly clicked". For example: On the one hand, we could not think much about it and ...