In many an outdated medium one may come across words such as gram-O-phone or shear-O-matic.
Where does this 'tradition' of having the O seperated come from?
Does this stylistic choice have name? I've tried searching the web for answers but my efforts where fruitless.
Examples of this form of writing would be:
In 1904, the company received its charter as the Berliner Gram-o-phone Company of Canada.
From Wikipedia