A lot of websites have code of conduct that describe user do's and don'ts. For example:
"Stack Exchange <verb1> users to post relevant and constructive answers and <verb2> users to post off-topic discussions."
In this context, what should be appropriate for verb1 and verb2? I have come up with the following candidates but none of them seems right:
verb1: enforces, verb2: forbid (These verbs seem too serious)
verb1: recommends, verb2: discourages