In Russian language we have this joke:
- Is this a taxi?
- Why isn't the car yellow then?
- Do you want a yellow car or do you need a ride?
We often use the last phrase of the joke as an idiom, meaning "you can do something right now quickly even if it sounds/looks unusual or incorrect, OR you can wait for a 100% legit opportunity which might take forever". The closest analogy in English I found was written by Shakespeare:
What’s in a name? That which we call a rose
By any other name would smell as sweet.
William Shakespeare. Romeo and Juliet. Act II. Scene II.
However I'd like to know if there's a simpler everyday saying maybe? Maybe something like "You want brands or goods" will do?