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I'm wondering if it's considered okay to omit comma's in the name of my store and on its signage? The name of the store is Book Bauble and Blessings. I don't have a comma in my signage or logo's, but when I advertise with my local newspaper, they add a comma to the name. I'd like to complain about it, but not if I'm incorrect in omitting it.

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    It's okay. You can punctuate things such as store names any way you like. But your usage of comma's & logo's as plurals and it's as a possessive is not recommended. – AmE speaker Jul 18 '18 at 2:58
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    The question is, do you mean a comma or no? Is it "Book Bauble" and "Blessings" or is it "Book, Bauble and Blessings"? It may not be such a good idea to have a store name with a punctuation (other than an exclamation mark at the end, maybe). – Kris Jul 18 '18 at 6:40
  • @Kris The way I understand the question, he never uses a comma in the name of his store, but the newspaper is adding it on their own to the ads. – Barmar Jul 18 '18 at 16:36
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    Just complain. It's incorrect, not because of any issue of grammaticality. It's the name of your business -- you control how it's represented. It's incorrect because you say it's incorrect. Go ask this on Law SE and they'll tell you the right argument to use if the paper doesn't respond to your request. – Spencer Jul 19 '18 at 2:57
  • @Spencer That would make the question OT on ELU. – Kris Jul 19 '18 at 5:52
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Company names are not subject to the normal rules of spelling and grammar, and as the owner of the store you can call it whatever you like. If you deliberately omitted the commas when you chose the name, and you don't like it when the newspaper "corrects" it, you're well within your rights to complain.

I doublt they're deliberately trying to change your name. They're surely used to publishing letters to the editor where they need to correct spelling and grammar, and this is just their normal operating mode. You may need to include a reminder not to fix it up whenever you submit advertising copy.

  • See also: my comment at Spencer above. – Kris Jul 19 '18 at 5:53
  • @Kris I think it's on-topic because the OP wasn't sure how language rules apply in this situation. I'd be very surprised if it became the subject of any kind of legal action, it's just a misunderstanding. – Barmar Jul 19 '18 at 15:21
  • Which is why the proposal to migrate to Law SE. – Kris Jul 20 '18 at 5:48

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