A software product that I'm developing for a company has two sections, 'Registration' and 'Survey'.
Registration -- Similar to those postcards you (used to) find when you purchase a product:
- Name, Address, Email, Where product was purchased, etc.
Survey -- Most closely resembles Net Promoter Score:
- Recommendation (of product) score (scale from 0 to 10), Reason for recommendation score, Optional Contact Info (Name, Phone #, Email, etc.)
At times in internal documentation (meaning, their customers will not see this), I need to refer to both types of data and I would like to avoid having to use the specific phrase "survey and registration data" repeatedly.
Examples:
In the "survey and registration data" sections, ...
We send the survey and registration data to ...
I would like to be able to do something like:
The "survey and registration data" sections (hereby referred to as < insert word/phrase here > sections)...
Question:
Is there a word or phrase that might summarize or generalize both types of data?
Searching the internet, there were three possibilities that I considered (including synonyms), but none seemed to describe either or both.
- Market Research
This is probably the closest that I could find, but not sure it accurately describes the 'Registration' section. - Demographic
Socioeconomic characteristics of a population expressed statistically, such as age, sex, education level, income level, marital status (from businessdictionary.com) - Census
A census is a collection of the demographic factors associated with every member of a population. (from same link as above)
