The Wall Street Journal usually has a quirky article on the bottom of the front page, on anything from paper clips to tugboat racing to borscht manufacturers. Their name for it is an A-hed. Is there a generic term for this? (I've seen a similar concept in other papers, on a less regular basis)
closed as too localized by T.E.D., Daniel, Matt E. Эллен♦, simchona, z7sg Ѫ Sep 16 '11 at 13:11
This question is unlikely to help any future visitors; it is only relevant to a small geographic area, a specific moment in time, or an extraordinarily narrow situation that is not generally applicable to the worldwide audience of the internet. For help making this question more broadly applicable, visit the help center. If this question can be reworded to fit the rules in the help center, please edit the question.
WSJ claims to have invented both the term and the technique, but you could call it a "general interest column". Or perhaps the "writers column" or "editors column". Some people simply describe it as a "middle column", but I don't know if that term describes the page formatting or the content of the A-hed.
Also, it's worth noting that "hed" is shorthand for headline.
The term would be a Feature.
Generically it could also be called a Column
The term I would use to describe such a story is pot pourri, as it can refer to a variety of similar object collected together.