I'm looking for a single word to describe "strategic actions". These actions would be performed multiple times a week at a minimum, at best multiple times a day.

I'm not a big fan of the word "Lead" but others have used this term, for example: "Have you completed your leads this week".

I would like to use the word "Dailies". For example: "Have you completed your dailies this week". Unfortunately dailies are a little to strict since not all strategic actions are required daily. Also daily loses some meaning, as these are strategic actions taken towards a goal.

Example Dailies/Leads

  • Learn and use a customers name 5 times daily.

  • Develop a call plan prior to making a customer call twice daily

  • Eat an apple before dinner and lunch 10 times weekly

  • Complete 4 micro-walks (250 steps) during work hours daily

Thanks :)

  • 1
    Could you give an example of what some of these 'strategic actions', 'leads' or 'dailies' are? What kinds of actions are included among them? – AmE speaker Jul 1 '17 at 16:27
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    'Task'? Definitely not 'dailies'... – marcellothearcane Jul 1 '17 at 16:37
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    Why not just use strategics or coin a new abbreviation such as strats or stratties, please? Personally, I wonder both why you'd want a single word for strategic actions and how anything which basically belongs to the broad sweep of policy could be performed weekly, let alone several times daily. – Robbie Goodwin Jul 1 '17 at 16:39
  • Imagine a team trying to create a new habit among all its members for the purpose of creating a new habit that supports achievement of a goal which seems otherwise non-influenceable. For example, lets say a hotel is trying to improve customer satisfaction (something they feel they can't influence), but if they do their "dailies" using a customers name 10 times a day ... and the entire team does that ... they start to notice feedback improve. Its a tactic / behavior / habit-to-be / experiment thing that shouldn't be boring (like a task). Word should be fun & reinforce frequency and purpose. – jrhicks Jul 1 '17 at 16:48
  • Example "Dailies" 1) Learn and use a customers name 5 times daily. 2) Develop a call plan prior to making customers call twice daily 3) Eat an apple before dinner and lunch 10 times weekly – jrhicks Jul 1 '17 at 16:50

Having thought on this during my commute, I'm not convinced there is a good single-word answer which incorporates all the following:

  • Regular / Daily / Routine
  • Strategic / Important
  • Fun

Depending on quite what the role of this word is to be, you might want to consider using an acronym. Here are three I came up with:

Star Jump

  • Strategic
  • Task
  • At
  • Regular
  • Junctures
  • Undertaken to
  • Maximize
  • Performance

Usage: Have you done your star jumps today?

It's nice to include "star" here since it has obvious connotations of quality, both of the task and of the person performing it.


  • Awesome
  • Daily
  • Virtue
  • Ever
  • Necessary
  • To
  • Undertake,
  • Realising
  • Excellence

Usage: Have you completed/gone on your adventures?


  • Positively
  • Awesome
  • Routine
  • Ritual
  • Or
  • Task

Usage: Have you taken care of your parrots?

Posted as a separate answer since it takes a completely different approach to my first one.

  • I added a third. It's addictive! – Steve Lovell Jul 4 '17 at 7:03
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    Similar to Parrot is Hamster which I've given a recursive acronym: Hamsters Are Meaningful Strategic Tasks Enacted Regularly. – Steve Lovell Jul 4 '17 at 18:40
  • These are some incredible thoughts!!! Wow! I need to think about this :) – jrhicks Jul 5 '17 at 20:36
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    Hamster could be reworked into: Habits Aimed at Meaningful Strategic Targets Encouraging Results ... or something along those lines. – Steve Lovell Jul 5 '17 at 20:56
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    Or perhaps reading more like English, Hamsters could be: Habits And Micro Strategies To Encourage Results. – Steve Lovell Jul 5 '17 at 21:08

As suggested by others, given your description strategics seems a natural choice. Technically that doesn't seem to exist (yet) as a noun (although see this NGRAM), but the meaning should be obvious. Assuming you've considered and rejected that ...

Routine noun

  1. a customary or regular course of procedure.
  2. commonplace tasks, chores, or duties as must be done regularly or at specified intervals; typical or everyday activity: the routine of an office.

Source: Dictionary.com

Unfortunately, this doesn't convey the idea of importance that strategic does. Of course you could combine them into strategic routines, but that may be a bit long.

Another possibility similar to strategics would be programmatics, which again doesn't (yet) exist as a noun, but is pleasing in implying the item forms part of a wider plan, and so suggests both importance and occuring as part of a schedule.

Programmatic adjective

  • of, having, advocating, resembling, or following a plan, policy, or program

Source: Dictionary.com

In my earlier comments, I suggested ritual which might work if you can see past the religious connotations, and stratagem, which is unfortunately similar to ploy in suggesting trickery.

  • Having just re-read the comments on the OP, I see that you wanted the word to be "fun". That might seem to probably ruleout "routines" and I dare say makes "programmatics" awkward too. However if you can get people to think of routines as choreographed dance routines, that might turn it around. For "programmatics" you could abbreviate to "progs" which then connects you to "prog" and ideas of "progressive" and potentially also to "prog rock" which may be bad or good depending on taste. – Steve Lovell Jul 4 '17 at 5:00

Circuit or circuits would work in some cases:

Circuit: a regular tour around an assigned district or territory. MW

I completed my four micro-walk circuits today.

I completed my weekly sales circuit.


I would suggest imperatives. See for example "The 7 Habits of Highly Effective People" by Stephen R. Covey. An imperative is something that you believe in so strongly (e.g. moral imperative) that it compels you to act.

  • imperative is too strong for this application. I didn't mention it in the question but dailies/leads etc start out as guesses, and we "bet" that if we do them they will pay off. If we are consistent with them (for a few months) and they don't create the result - then we actually stop them and try other guesses. – jrhicks Jul 5 '17 at 20:34
  • @jrhicks hypothetical imperatives. :-) – MikeJRamsey56 Jul 5 '17 at 22:11

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