Is not the phrase 'Join our newsletter' wrong? Newsletter is a communication medium, right? Like a newspaper, or an email. So, it should ideally be 'subscribe to our newsletter' or 'sign up for our newsletter'?
1 Answer
Good observation. Upon investigation I've found it used by newsletters I'm subscribed to.
Join our free weekly newsletter
Looking at the definitions for join I don't see any way this usage of the term could be correct.
An alternative usage of join I have seen, that is correct is - "join the mailing list".
join (verb)
Become a member or employee of.
‘she joined the department last year’
Maybe arbitrarily swapping newsletter for mailing list is what leads to this error.
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2What about "Congress joined the White House in condemning these remarks?" I think you can make the case that "newsletter" is being used to stand for the subscribers to the newsletter, just as" White House" is being used to stand for the current President. Commented Nov 15, 2016 at 16:14
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1I would argue that "join our newsletter" is, for marketing purposes, an informal shortening of "join the group of people who receive our newsletter," in which case it is an accurate usage of the term. Commented Dec 29, 2022 at 18:03