This tweet asserts that an article by this title contains a pun. However, myself and a few friends, all American, don't get the joke. We assume it's in the title:
Keeping up with the car dash icons
This isn't guaranteed, of course. The header above the title reads:
Take our warning quiz
And the text below reads:
The AA has revealed its crews attend 17,000 call-outs every month from drivers mystified by dashboard warning lights. But how many do you recognize?
followed by a note about the author and the quiz answers.