What would be the proper verb for an action that measures with numbers something that used to be measured qualitatively? I mean the verb for converting quality to quantity.
Fornel (the verb that I search for)s customer satisfaction for the first time.
I can say that he used a quantitative approach or something like this, but I would like to somehow express that he did it for the first time in a quantitative manner. A verb like digitize for example defines making digits from a picture or videos, so I think in English there should be a verb that fits my question.