"So" (when used in this sense) implies a comparison of sorts -- "You will like that shop so well that you will want to return again and again", or "The cup was so full that it overflowed."
Even when the comparand clause is not present, the comparison is implied -- "I will treat you so well" basically begs the listener to imagine the elided "that" prepositional clause. When you merely want to imply a superior degree of "treat" you should use a different word -- "very" or "extremely", eg.
Neither approach implies anything about past/present/future (other than the overall tense of the sentence).