What is the meaning of the word "scale" in both cases?

http://dictionary.cambridge.org/dictionary/english/scale I couldn't find the appropriate meaning in the dictionary.

“For any new table reservations product, no matter how good it is, it’s very hard to get businesses to adopt the product at scale for two reasons. First, it is hard to scale a sales team without massive funding.


The word scale can have many meanings and can act as both noun and verb. Source 1

In your case, for understanding the meaning of at scale in the first sentence, see this thread.

In the second sentence, it is being used as a phrasal verb (Source 2) and in this context, it means to increase the size of the sales team.

  • 1
    I think you're on the right track here, but unfortunately I can't find the meaning of scale in the OP in your Source 1. The thread you reference is to this site and itself doesn't have any references to scale. It discusses at scale and scalability. The second sentence may be using scale to mean scale up, but it's only the latter that is a phrasal verb. – deadrat Nov 10 '15 at 5:41
  • @deadrat Added an edit to indicate the linked thread shows the meaning of at scale. And yes I had made it clear that the second sentence uses a phrasal verb. – Mamta D Nov 10 '15 at 5:47
  • Perhaps I wasn't clear. Understanding the meaning of at scale might be important, but you don't say why, and at scale doesn't appear in the question. In the second sentence, the verb is scale, one word. So it's not phrasal. Your answer has been accepted, so I won't comment further. – deadrat Nov 10 '15 at 5:59
  • The OP wanted to know the meaning in both these sentences and hence I explained with respect to that context. at scale is used in the first sentence and in the second, it is scale a sales team (up is implied here) which is equivalent to scale something up/down. – Mamta D Nov 10 '15 at 6:06
  • You're right about the presence of at scale. – deadrat Nov 10 '15 at 6:13

Your Answer

By clicking “Post Your Answer”, you agree to our terms of service, privacy policy and cookie policy

Not the answer you're looking for? Browse other questions tagged or ask your own question.