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I've seen people, including people who write for a living, say they wrote "a blog" about this or that topic, when they obviously mean a specific post.

I find this incredibly grating. Dictionaries don't seem to include this sense, which leads me to think this is a misuse of the language.

On the other hand, blog is a portmanteau of web and log, and one could (I think) use log to refer to a specific entry in a record.

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    Usually when people say they wrote a blog, that actually stands for blog post, so I guess some people say blog meaning post – MMachinegun Nov 5 '15 at 10:57
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    These days blog is also a verb so they could very well say I blogged about this today when in fact they mean they wrote a blog post about it today. – Mamta D Nov 5 '15 at 11:49
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    I don't have a problem with using blog as a verb, but using it to mean a blog post didn't seem right. Anyway, if it's good enough for these dictionaries it's obvious I'm the one who should get with the times. :) @Josh61, if you will write your comment as an answer I'll accept it. – nitzanms Nov 5 '15 at 14:16
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The definition of blog meaning a blog post is actually in dictionaries and it appears it is common usage:

  • Blog: a Web site that contains online personal reflections, comments, and often hyperlinks provided by the writer; also : the contents of such a site. (M-W)

  • Blog: 1)a website containing a writer's or group of writers' own experiences, 2) single entry or post on such a website: She regularly contributes a blog to the magazine's. (Dictionary.com)

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    First definition (from M-W) "the contents of such a site" does not seem to refer to a single post, but rather a collection of posts (just like "contents" does not refer to a countable item either). The second definition does. – macraf Nov 5 '15 at 14:36

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