If Hong Bo wants his new product to be successful worldwide, he must get out there and really peddle it.
What does “get out there” mean in this context?
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Sign up to join this communityIf Hong Bo wants his new product to be successful worldwide, he must get out there and really peddle it.
What does “get out there” mean in this context?
As a figure of speech it means something close to "make an effort", similar to the colloquial "give it all you've got" or "get into it".
In this specific context it has this meaning as well as the more direct one - Hong Bo must physically get out "there" - the real world - and make the effort to market his product, as Dan says in his comment.
as a figure of speech
mean?
To me "get out there" means to put yourself in the public, be adventurous, get out of your comfort zone, try new things, and be a litte crazy.
Go, get going! Be brave, good courage, and initiative take those steps to be a part of the whole. It's all part of learning, "get out there" we can learn from both positive and negative experiences.
I believe this idiom originated in the sports world, where players are sent out from the locker room and onto the playing field by the coach who tells them to give their very best effort.
Now get out there, and give it your best!
The underlying context that makes it applicable to the business world is the notion that there will be stiff competition that cannot be overcome by halfhearted effort.