1

The building looks plain. Its only distinctiveness is the cat logo.

I'm pretty sure distinctiveness is not an everyday word. What's a better alternative?

  • distinctive feature? – anongoodnurse Oct 30 '14 at 2:54
  • noticeable feature or feature of note – Jim Oct 30 '14 at 3:33
  • "The only thing special about it is the 'cat' logo." "Its only specialty is ..." – Kris Oct 30 '14 at 6:45
3

Distinctiveness is not an unusual word by any means, but you're right that it's not a good fit here. It would be better to write:

Its only distinctive feature is the cat logo.

'Distinctive feature' means approximately the same as 'noticeable characteristic'.

You could also write:

Its only distinguishing feature is the cat logo.

In the context of your question, that would mean 'characteristic that sets it apart from other buildings'.

1

unique feature? standout feature?

1

Or perhaps, merely "distinction"?

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