What does one call these bright colors such as pink, green, or yellow? You see those in posters frequently.

  • 3
    Which 'bright colors'? Had you meant to include some images? – Kris Dec 29 '13 at 12:11
  • There are technical terms in color science which -might- capture what you informally describe as 'bright'. See saturation, value or brightness, and lightness. Pick which colors match what you think as 'bright' and then see where they fit on those coordinate systems. – Mitch Dec 30 '13 at 1:55

If you are talking about the softer hues of pink, yellow, and green, those would be pastels:

enter image description here

From Wikipedia:

Pastels or pastel colors are the family of colors which, when described in the HSV color space, have high value and low to intermediate saturation. The colors of this family are usually described as "soothing", "soft", "near neutral", "milky", "washed out", "desaturated", lacking strong chromatic content.

Pink, mauve, and baby blue are typical pastel colors.

However, since you mentioned "bright" colors, I suspect you are referring to neons:

enter image description here

  • Funny, only the green seems neon-y. The orange is nearly cinnabar, the pink isn’t hot, and the blue is cyan. – tchrist Dec 29 '13 at 16:13
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    They are sometimes called day-glo or fluorescent. – Tim Lymington Dec 29 '13 at 16:21
  • @tchrist - Great observation. (I didn't create the image, I just reused it.) For comparative purposes, these are labeled as neon-colored tapes. – J.R. Dec 29 '13 at 18:18

Does this help? Sample information given here. Please read the whole article about types of colors in the link I gave you.

Warm Colors

Warm colors are made with red, orange, yellow, or some combination of these. Warm colors tend to make you think of sunlight and warmth.

Cool Colors

Cool colors are made with blue, green, purple, or some combination of these. Cool colors might make you think of cool and peaceful things, like winter skies and still ponds.

  • Actually, a combination of red and yellow produces green, which is not deemed a warm color at all. – tchrist Dec 29 '13 at 15:55
  • 1
    @tchrist: ?? As far as I know, red and yellow make orange both in paint and in light. – Tim Lymington Dec 29 '13 at 16:29
  • Wait, I didn't notice that last night @TimLymington. Haha! – Lester Nubla Dec 30 '13 at 2:59

Did you mean vivid colors? These are extremely bright, flashy colors.


You can also consider the word "fluorescent". It was mentioned above about pastel colors, but that comment is wrong. Pastel colors are soft.

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