I want to express the number of customers my company has. Is it better to use customer number or customer count?

  • 1
    Do you mean unique customers (different purchasers) or unique sales (number of transactions)?
    – bib
    Feb 9, 2013 at 21:20
  • By the way, customers are not in your company. Employees are in your company. Customers are of your company.
    – Kaz
    Feb 10, 2013 at 4:30

2 Answers 2


Avoid “customer number” because it is likely to be misunderstood. “Customer number” commonly refers to a customer identification number. You will be understood if you say “customer count”. Some other possibilities are “number of customers” and “total number of customers”.

  • As MετάEd suggested you could go with "total number of customers" or you could go with "customer total". Feb 9, 2013 at 19:33

You want a 'count'

Count (noun): The result of a tally that reveals the number of items in a set; a quantity counted.

Number is too ambiguous in this case, because it is usually something specific to a customer (think PIN - personal identification number) rather than a tally of the customer set.

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