I'm writing a paper on data strategy for large corporates. In this paper I define 4 levels of maturity on the path to a Google-like nirvana state where corporate, client, user, and other data is managed strategically to deliver true business benefit.
My four levels are:
- Data Debt Despondency (or Doldrums)
- MIS Mediocrity
- BI limited benefit
- Data Exemplar/Luminary/Doyen (not sure about this name yet.)
For completeness, MIS = Management Information Services and BI = Business Intelligence - both jargon for types of software solution designed to extract business benefit from data.
I like the alliterative nature of the first two names, and so I'd like to follow that example for the 3rd and 4th levels too, if I can.
My question is, can someone suggest 1 word that means "limited benefit"? Bonus points if it starts with a B and double bonus points if you can also suggest a nice alliterative name for the 4th, nirvana level.