Timeline for Phrase/word between "bait-and-switch" and "additonal sale"
Current License: CC BY-SA 3.0
4 events
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Nov 5, 2016 at 5:44 | comment | added | alwayslearning |
Sure! The bike-moped-... example was added in the question after I added my answer. Consumables/spares/services for the vehicle still involves lock-in (though to a lesser extent), but yes, anything more will more likely be a combination of up-sell/cross-sell/brand-loyalty.
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Nov 4, 2016 at 17:01 | comment | added | Fattie | While a worthy phrase, lock-in is more about razors, printers - it's not the "Honda-bikes-mopeds" example the OP gave. | |
Nov 3, 2016 at 13:19 | comment | added | winny | Great! This is even closer! In the razor blade example, you have a meachnical lock-in due to the mechanical design of the locking mechanism but I was fishing for a slightly broader term since even if there are compeeting razor blade complaies and the customer in question buys them instead, at least you have won them over from using an electrical razor in the first place so your pool of customer is larger and the overall infrastructure (foam and what not) and mindset has been invested in by the customer. | |
Nov 3, 2016 at 13:09 | history | answered | alwayslearning | CC BY-SA 3.0 |