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The title of this article is "Building to New Super Mario Bros."

Is "building to" a typo or an idiom? What does it mean if it's not a typo? I've never come across that phrase before.

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Of course, but in this case the phrase doesn't make any sense (to me). – itsame Jun 4 '12 at 21:03
The article title is actually: "Building to New Super Mario Bros." The hype is on for the name game. They're building up the anticipation of gamers. – JLG Jun 4 '12 at 21:05
Whoops, fixed. It still doesn't make sense to me, though. – itsame Jun 4 '12 at 21:12
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@itsame, I really do not think it is a typo with, as you suggest, "to" being used when the writer meant "two." Building to, I think, references all that went before to get to the point where these new games can be released. And, as you saw, the article recaps each of the games between the original and the ones to be released and reviews the evolution of the Mario games that has resulted in the new games. The company used each of the past games, building upon past successes, to bring the new games to market. – JLG Jun 4 '12 at 23:29
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I agree completely with @JLG since one can be "building to" something. You can build to a climax, you can build to success, etc. So when you consider the context of the article, it makes perfect sense to have the title that it does. – Bon Gart Jun 5 '12 at 12:47
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1 Answer

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It sounds like a typo for "Building up to Super Mario Bros".

Edit (credit Noah): or from "Building on Super Mario Bros".

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That's what I thought, too. – itsame Jun 4 '12 at 21:02
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@RégisRoux, I don't know if you meant to be offensive, but offense could be taken by saying someone isn't worth your consideration. And please do see the thread of comments above. – JLG Jun 4 '12 at 23:33
@jeffsahol- Could it also be something like building on, like this episode is built on the previous one. In this case Super Mario acting as an object(e.g, building to mario). Just a wild thought. – Noah Jun 6 '12 at 3:54
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I think "building to" is often used instead of "building up to" ... see here googlefight.com/… – GEdgar Jun 6 '12 at 14:13

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