I don't have too many authoritative references, but I'd say that in this case it's probably a synecdoche, putting dot-bomb, a failed dot-com, for the dot-com bust, when a bunch of dot-coms failed.
NOAD and Oxford Dictionaries Online: informal an unsuccessful dot-com [ODO dot-com company]: : many promising Internet start-ups ended up as dot-bombs.
Wikipedia: With the stock market crash around the year 2000 that ended the dot-com bubble, many failed and failing dot-com companies were referred to punningly as dot-bombs, dot-cons or dot-gones.
Wiktionary: A failed dot-com company or venture
Urban Dictionary: What happens after thousands of investors in internet companies all forget the hard-learned lessons in software development process and basic business plans: built it well and be profitable. I lost my job in the dot bomb.