The phrase "kick the bucket" is a figurative phrase - it means "to die", although using it does not imply any actual kicking or any actual buckets.
The question I am asking is if the phrase "this is it" is figurative or literal?
Let us look at an example:
Well boys, I reckon this is it.
(from Dr. Strangelove or: How I Learned to Stop Worrying and Love the Bomb, written by Stanley Kubrick, Peter George, Terry Southern and uncredited Peter Sellers and James B. Harris; based on Red Alert by Peter George)
I take the meaning of the phrase as literal, as I can interpret the meaning straight from the definitions in dictionaries; without a need to reach for metaphorical explanation.
NOTE: this is related to this question/answer.
EDIT: I am looking for good arguments to either side.