The word you are looking for is: typeface
Each font of a typeface has a specific weight, style, condensation,
width, slant, italicization, ornamentation, and designer or foundry
(and formerly size, in metal fonts) [...] There are thousands of different typefaces in existence, with new ones being developed constantly.
The art and craft of designing typefaces is called type design. [...]The distinction between font and typeface is that a font designates a specific member of a type family such as roman, boldface, or italic type, while typeface designates a consistent visual appearance or style which can be a "family" or related set of fonts. For example, a given typeface such as Arial may include roman, bold, and italic fonts.