I have 40 characters to give hints to users about the location of a "prize" (Broken up into two lines of 20 characters.) There is some ambiguity when I send the following hint:
The prize is somewhere North from here.
I mean to imply that any location further North than this spot can have the prize. This includes any location directly North, to the Northeast, or Northwest. But, from this spot, the prize is neither on this latitude nor any Southern location.
The problem is, the majority of users interpret this clue to mean the prize is directly North from here, and feel cheated when they search all locations due North and come back empty handed.
How would you convey, in 40 characters or less, that the prize is North from here, but not necessarily due North?