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I'm about to launch a new web service, and currently we're still looking for a name. I thought it would be nice to call it a "digital butler" - my collaborator from Dubai, however, pointed out, that a big part of the world does not know the world "butler".

How true is this?

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Unless there has been a huge, globally representative poll on the subject, I am not sure how we could answer the question in its current form (without conducting a huge, globally representative poll ourselves). That being said, I would like to point out that even I know the word butler, and I'm an evil communist whose mother tongue ain't English. – RegDwighт♦ Feb 7 '11 at 12:04
@RegDwight I get your point. However, I was not asking for a statistically representative poll, but just wondering if you've heard of this already as it was completely new to me that some people might not know this word. – eWolf Feb 9 '11 at 11:51

closed as not constructive by RegDwighт♦, kiamlaluno, Kosmonaut Feb 7 '11 at 22:47

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2 Answers

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I don't think the meaning of your web service has to be crystal clear in itself (did you understand "Yahoo!" or "Google" at first?).

The naming, combined with a good logo, a simple design and a clear offer are what make your web service relevant.

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+1 but I need to add: only as long as the name is easily spelled and remembered. – Lohoris Feb 7 '11 at 15:09
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There is a well known web site that has gambled on the familiarity of the concept.

Arguably they lost that gamble, but still.

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Indeed, though Wodehouse's Jeeves was a gentleman's gentleman or valet rather than a butler, even if he could "buttle with the best of them". – Henry Feb 7 '11 at 19:10

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