I've noticed that "go ahead and head on over to [...]" seems to prevail more and more over simply "go to [...]". This phenomenon is particularly noticeable on the Internet; not only in articles, blogs, etc. but also in videos and podcasts.
The phrase returns close to 1.8 million hits on Google at the time of writing this question.
Go ahead and head on over to my website, for more details.
Frequent use of "go ahead and [do something]" is already annoying (see, for instance, the character of Bill Lumberg in the movie Office Space), but "go ahead and head on over to ..." seems to be gaining traction and I can't explain why.
Am I right in thinking that "Go ahead and head on over to..." is becoming more and more common?
Is some nuance of "Go ahead and head on over to" lost on me?