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I'm trying to find a word or phrase that sums up a company's brand, products and services. I'm thinking something along the lines of "company initiatives," but that doesn't seem to sum up the three.

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closed as off-topic by Rathony, NVZ, Phil Sweet, k1eran, MετάEd Jul 5 at 18:31

This question appears to be off-topic. The users who voted to close gave this specific reason:

  • "Questions on choosing an ideal word or phrase must include information on how it will be used in order to be answered. For help writing a good word or phrase request, see: About single word requests" – Rathony, NVZ, Phil Sweet, k1eran, MετάEd
If this question can be reworded to fit the rules in the help center, please edit the question.

1  
Maybe portfolio – Autoresponder Jan 16 '13 at 1:25
2  
Or maybe corporate image or corporate identity – Jim Jan 16 '13 at 1:29
1  
Maybe offerings – Scott Jan 16 '13 at 3:04
    
public face[[[[ – jlovegren Jan 16 '13 at 3:04

A number of options:

  • Culture
  • Portfolio
  • Service
  • Group of Services
  • Presence
  • Appearance
  • System
  • Assets

None of them really match perfectly, but they might get the point across.

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